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Abstract

This work comprises a media study through the discussion of the complex inter¬actions between politics and television viewing the representations of the social events produced by the news. The study of the media coverage of Deputy Roberto Jefferson’s declarations to the Ethic Commission, through the registration of the current national television news, including Jornal da Band, Jornal da Record and Jornal Nacional, proposes an analysis of their reports and their ways to reassert the accusations and their effects. Each edition of the television news reflects a certain version of daily social reality. Assuming television news as a singular way of scattering information and presently the most shocking information product we propose an investigation on the hierarchy of values that is considered to be contained within the media speeches. Concepts and identities are constructed through an intentional use of the language and narrative techniques. This study also intends to point out the responsibility of journalists and researchers whose professional exercising functions work as opinion markers and/or articulators of specific ways to understand the country and the world.