Intersection Between Intellectual Property and Micro-Entrepreneurship in Collaborative Stores

Abstract

Collaborative stores represent an important gateway for microentrepreneurs, offering opportunities for the development of innovative businesses. However, the lack of knowledge of the mechanisms for protecting intellectual assets reveals a weakness in the management of these entrepreneurs. Given this scenario, there is a gap in the literature on the intersection between intellectual property and microentrepreneurship, raising the question: what has been produced academically about intellectual protection for collaborative store entrepreneurs? This study conducted a systematic review of the literature, with immersion in the main Brazilian academic databases. The search terms were selected to cover the connections between these themes. The results highlight the scarcity of academic productions that address the intersection between intellectual property and collaborative stores, revealing trends, challenges and opportunities in the field of intellectual protection for these entrepreneurs. This study contributes to the advancement of the academic and practical debate on the subject, highlighting the need for greater attention to the protection of intellectual assets in the context of microentrepreneurship. The systematic review made it possible to map existing scientific productions and identify gaps that can guide future research.